Project — Artist & IP — Brand Collaboration
Pom & Pip × Kite Coffee
A seasonal IP collaboration across cups, merch and store takeovers.
- Client
- Kite Coffee
- Year
- 2024
- Location
- 120 stores, Greater China
- Type
- Artist & IP · Brand Collaboration
Our role
- 01IP licensing
- 02Co-branded products
- 03Campaign visuals
The brief
Make the summer menu launch feel like an event.
The idea
Pom & Pip “take over” the stores for six weeks.
The experience
Cups, sleeves, stickers, window graphics and a collectible pouch.
The process
Licensing agreement, style guide, artwork adaptation, supplier coordination.
The result
Pom & Pip became the face of the season across every store.
Artists involved
Artists involved
Products
Products
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